Boost Your Mortgage Business and Your Brand

Leveraging Gamification & Personalization
Lorraine Giron, CEO/Founder of Standout Mortgage Marketing
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Mortgage Loan Officers, elevating your personal brand can be a powerful tool to expand your footprint in local markets and beyond.

We help you create a purposeful personal brand using a digital and community-based marketing strategy.
We provide valuable and compelling content that is personalized, animated, and gamified along with your personalized subscriber site.
Our formula will help you convert prospective home buyers, allowing you to build and strengthen your referral partnerships.

Why Our Unique

Formula Works...

Animated Gamified Video Content

Animation is an excellent way to explain a topic and captivate your viewer but adding in gamification adds intrigue and creates an experience for your target audience by allowing them to physically engage with your content.

Personalized Subscriber Site

Finally a lead generating space that allows MLOs more than “Apply Now” or “Get a Quote”.  Our unique content grabs your target audience’s attention but our personalized subscriber site allows your user to keep learning by subscribing to receive new content, notifications of special events or programs, market updates, and fun and interesting content exploring their local communities.  Allowing you to connect with your subscribers weekly through email.  
A website mockup showing what a Member's personalized branding page could look like with Standout Mortgage Marketing's services
A website mockup showing what a Member's personalized branding page could look like with Standout Mortgage Marketing's services

Referral
Calls

Fundraising /
Charitable
Events

Speaking
Events

Open
Houses

Special
Events

Everyday
connections
within your
community

First-time
Homebuyer
Events/Webinars

Networking
Events

Podcasts

Digital and Community-Based Strategy

Having a digital presence is a must and we achieve this with your personalized subscriber site, promotional content for social media platforms and email marketing. Our content also gives you opportunities to create social media shorts or posts to expand on or promote a related topic video/quiz.

Need more convincing?

Here are some insightful statistics

Gamification illustration

Gamification in Marketing:
Stats and Trends for 2023

(Martech stat series)

Gamification illustration

135 Video Marketing Statistics
You Can't Ignore in 2023

(invideo)

Gamification illustration

Explainer Video Statistics -
Explainer videos in email marketing

(YANS)

Gamification illustration

200+ Impressive Animation
Statistics in 2023

(MarketSplash)

Standout Mortgage Marketing icon

Why working with us
is the right move

By now, you’re probably aware that there are no other companies that provide our unique type of content along with a subscriber site.

Well, here is another unique fact.

All our content is created by Industry Underwriters who thrive in all areas of Credit Policy.

This means you never need to worry.

Whether our content is current or having to explain to a non-industry content creator what you need created or updated and you never need to worry about limited content.

We use the 1003 as a roadmap.

We create all of our topic videos and quizzes and we cover everything from mortgage basics to what to expect in the process from searching for a home to what happens after you close.

Needless to say, there is a lot to the mortgage and real estate process

Our personalized content not only emphasizes the importance of working with a licensed industry expert, we highlight you as that expert!
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Are you ready to
stand out and thrive?

Check out our video and take a tour of our MLO subscriber site, quiz landing page, marketing samples, and what you should expect in process.

How does our content allow you to stand out?

Simple, our content has personalized intros and outros (logo/brand colors) so all you have to do is complete a scripted intro and ask the question.  We handle the rest which saves you time and frustration.  We also create a personalized animation character that can be utilized within the videos, video covers, media promos, email marketing, etc.  

Shine a light on you, your company, and your referral partners

Your personalized subscriber site is a place to connect, be creative and be a resource of information.  Your subscriber site also offers great opportunities to collaborate with and highlight your referral partners (realtors, CPAs, attorneys, etc.) allowing you to build and strengthen those relationships.  

Offering a Tangible Value Provides Limitless Opportunities

For Mortgage Loan Officers, community-based marketing strategies are essential for building trust and establishing a strong reputation in their local market. One key component of these strategies is offering a tangible value. By providing a concrete benefit that will help educate and inspire prospective first-time homebuyers, Loan Officers can differentiate themselves from competitors and demonstrate their commitment to helping clients achieve their homeownership goals

Gamification in Marketing: Stats and Trends for 2023

  • Companies that use gamification can see up to 7X higher conversion rate 
  • Learners tend to only recall 10% of what they read and 20% from what they hear but they can remember up to 90% of an interactive gamified task 
  • Gamifying a website boosts comments by 13%, social sharing by 22%, and content discovery by 68%.  This can also lead to a 100-150% increase in engagement metrics including unique views, page views, community activities, and time on site.  

135 Video Marketing Statistics You Can't Ignore in 2023

  • 72% of customers said they would rather learn about a product or service by way of video.  In fact, 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video. 
  • The completion rate of interactive videos are 90% 

Explainer Video Statistics - Explainer videos in email marketing

  • Emails with video have a 300% better click rates 
  • Landing pages with explainer videos convert 86% better 

200+ Impressive Animation Statistics in 2023

  • 65% of businesses use animation in their marketing strategies.  
  • 80% of users are are more likely to watch an entire video if it is animated.  
  • Animated videos are shared 1200% more times than videos with live-action footage.